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Picking the Right Name for Your Company

Picking a company name is both a science and an art form for several reasons. Before you even contact a lawyer to help set up your company legal structure, I strongly suggest using a Google or other extensive online search, for the word, word combination, and meta tag names you are interested in using for your company name. I also strongly recommend doing at least your own trademark search to make sure another company has not registered a similar name in the same category of business. The United States Patent and Trademark Office has quite a bit of good information on trademarks, which are important to protect your name and to help ensure the name you choose does not infringe on one already registered by someone else.

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Posted in Applied Entrepreneurship, business, copyright, Intellectual property, Starting a business
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September 2017
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